:root{
  --ink:#18211d;
  --muted:#66716b;
  --paper:#f5f1e8;
  --paper-2:#fbf9f4;
  --forest:#173f33;
  --forest-2:#214f40;
  --forest-3:#0f2f26;
  --lime:#d9f36b;
  --line:#d9ddd6;
  --white:#ffffff;
  --serif:"Iowan Old Style","Palatino Linotype","Book Antiqua",Palatino,Georgia,serif;
  --sans:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --shadow:0 30px 80px rgba(19,44,36,.12);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:16px;line-height:1.55;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
button,input,textarea,select{font:inherit}
img{display:block;max-width:100%}
.shell{width:min(1220px,calc(100% - 64px));margin:0 auto}
.preview-ribbon{height:34px;background:var(--forest-3);color:#dfe9e2;display:flex;align-items:center;justify-content:center;gap:20px;font-size:11px;letter-spacing:.1em;text-transform:uppercase}
.preview-ribbon a{color:var(--lime);border-bottom:1px solid rgba(217,243,107,.5)}
.rm-header{height:88px;display:grid;grid-template-columns:auto 1fr auto;align-items:center;gap:36px;padding:0 max(32px,calc((100vw - 1220px)/2));background:rgba(245,241,232,.92);backdrop-filter:blur(16px);position:sticky;top:0;z-index:20;border-bottom:1px solid rgba(24,33,29,.08)}
.rm-brand img{height:53px;width:auto}
.rm-nav{display:flex;justify-content:center;gap:30px;font-size:14px;color:#39443f}
.rm-nav a,.link-button{transition:opacity .2s ease}.rm-nav a:hover,.link-button:hover{opacity:.62}
.rm-header-actions{display:flex;align-items:center;gap:18px}.link-button{font-size:14px}
.button{display:inline-flex;align-items:center;justify-content:center;gap:12px;min-height:52px;padding:0 22px;border-radius:3px;background:var(--forest);color:white;font-size:14px;font-weight:700;letter-spacing:-.01em;transition:transform .2s ease,background .2s ease,box-shadow .2s ease;box-shadow:0 10px 28px rgba(23,63,51,.14)}
.button:hover{transform:translateY(-2px);background:var(--forest-2);box-shadow:0 15px 32px rgba(23,63,51,.2)}
.button-small{min-height:42px;padding:0 17px;font-size:13px}
.button-dark{background:var(--ink)}.button-dark:hover{background:#2b3731}
.button-lime{background:var(--lime);color:var(--forest-3);box-shadow:none}.button-lime:hover{background:#e2f58d}
.overline{margin:0 0 20px;font-size:11px;line-height:1.3;letter-spacing:.17em;text-transform:uppercase;font-weight:800;color:#4b6258}.overline.light{color:#a9c2b6}
.hero{min-height:750px;display:grid;grid-template-columns:.88fr 1.12fr;align-items:center;gap:72px;padding-top:76px;padding-bottom:90px}
.hero-copy h1{font-family:var(--serif);font-weight:400;font-size:clamp(58px,6vw,92px);line-height:.94;letter-spacing:-.052em;margin:0;max-width:650px}
.hero-copy h1 span{display:block;color:var(--forest);font-style:italic;font-weight:400}
.hero-lede{font-size:19px;line-height:1.65;color:#59655f;max-width:620px;margin:30px 0 28px}
.hero-actions{display:flex;align-items:center;gap:26px;flex-wrap:wrap}.text-cta{font-size:14px;font-weight:700;border-bottom:1px solid #b8c0bb;padding:8px 0}.text-cta:hover{border-color:var(--forest)}
.hero-proof{margin:52px 0 0;padding-top:22px;border-top:1px solid #cfd4cf;display:grid;grid-template-columns:repeat(3,1fr);gap:18px;max-width:610px}
.hero-proof div{display:grid;grid-template-columns:auto 1fr;gap:12px;align-items:center}.hero-proof dt{font-family:var(--serif);font-size:13px;color:#87928c}.hero-proof dd{margin:0;font-size:12px;text-transform:uppercase;letter-spacing:.07em;font-weight:700;color:#37443e}
.hero-stage{position:relative;padding:24px 0 0 15px}
.stage-window{background:#fdfcf9;border:1px solid rgba(24,33,29,.12);box-shadow:var(--shadow);border-radius:10px;overflow:hidden;transform:rotate(1.1deg)}
.window-top{height:45px;border-bottom:1px solid #e4e6e2;display:grid;grid-template-columns:70px 1fr 70px;align-items:center;padding:0 17px;background:#f4f3ef;color:#8a928e;font-size:10px}.window-top>span{text-align:center;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.window-dots{display:flex;gap:6px}.window-dots i{width:7px;height:7px;border-radius:50%;background:#c7ccc8}
.review-card{padding:34px 42px 35px}
.demo-business{display:flex;align-items:center;gap:12px;margin-bottom:32px}.demo-mark{width:42px;height:42px;border-radius:10px;background:var(--forest);color:var(--lime);display:grid;place-items:center;font-family:var(--serif);font-size:22px}.demo-business strong,.demo-business small{display:block}.demo-business strong{font-size:14px}.demo-business small{font-size:11px;color:#8a928e;margin-top:2px}
.step-label{font-size:10px;letter-spacing:.15em;font-weight:800;color:#777f7b;margin:0 0 12px}.theme-row{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:22px}.theme-row span{padding:8px 10px;border:1px solid #d8ddd8;border-radius:999px;font-size:11px;background:#fff}.theme-row span:first-child,.theme-row span:nth-child(2){background:#eef4ef;border-color:#bfd1c7;color:#245440}
.customer-note{border:1px solid #dde2de;border-radius:7px;padding:13px 14px;background:#fff}.customer-note span{font-size:9px;text-transform:uppercase;letter-spacing:.12em;color:#89928d}.customer-note p{font-size:12px;line-height:1.5;margin:6px 0 0;color:#4a5550}
.draft-card{margin-top:17px;background:#eef3ef;border-left:3px solid var(--forest);padding:17px 18px}.draft-head{display:flex;align-items:center;gap:8px}.draft-head .spark{color:var(--forest);font-size:16px}.draft-head strong{font-size:11px}.draft-head small{margin-left:auto;text-transform:uppercase;letter-spacing:.1em;font-size:8px;color:#7c8a83}.draft-card p{margin:10px 0 0;font-family:var(--serif);font-size:14px;line-height:1.55;color:#31443a}
.review-card-footer{display:flex;align-items:center;justify-content:space-between;gap:18px;margin-top:22px}.review-card-footer>span{font-size:9px;text-transform:uppercase;letter-spacing:.1em;color:#89918d}.review-card-footer button{border:0;border-radius:4px;background:var(--forest);color:#fff;padding:11px 14px;font-size:10px;font-weight:700}
.stage-note{position:absolute;left:-26px;bottom:-39px;width:245px;background:var(--lime);padding:18px 20px;box-shadow:0 16px 35px rgba(41,56,49,.12);transform:rotate(-2deg)}.stage-note span,.stage-note strong{display:block}.stage-note span{font-size:9px;text-transform:uppercase;letter-spacing:.13em;color:#60702c;font-weight:800}.stage-note strong{margin-top:6px;font-family:var(--serif);font-size:18px;line-height:1.2;font-weight:500;color:#23351d}
.reputation-line{padding:24px max(32px,calc((100vw - 1220px)/2));border-top:1px solid #d8ddd8;border-bottom:1px solid #d8ddd8;background:rgba(255,255,255,.24)}.reputation-line p{margin:0 0 12px;font-family:var(--serif);font-style:italic;color:#637069}.reputation-line div{display:flex;gap:29px;flex-wrap:wrap}.reputation-line span{font-size:10px;letter-spacing:.1em;text-transform:uppercase;font-weight:800;color:#7e8883}
.problem{padding-top:132px;padding-bottom:130px;display:grid;grid-template-columns:.9fr 1.1fr;gap:80px}.editorial-heading h2{font-family:var(--serif);font-size:clamp(44px,4.5vw,68px);font-weight:400;line-height:1.02;letter-spacing:-.04em;margin:0}.problem-copy{padding-top:52px}.problem-copy p{color:#66716c;max-width:650px}.problem-copy .big-copy{font-family:var(--serif);font-size:24px;line-height:1.45;color:#2c3a33;margin-top:0}.problem-copy p:last-child{font-size:16px;line-height:1.75}
.friction-path{grid-column:1/-1;margin-top:34px;display:grid;grid-template-columns:1fr auto 1fr auto 1fr;gap:20px;align-items:stretch}.friction-path article{min-height:188px;padding:25px 26px;border-top:2px solid #b9c2bd;background:rgba(255,255,255,.35);position:relative}.friction-path article>span{font-family:var(--serif);font-size:12px;color:#87928c}.friction-path article strong{display:block;margin-top:20px;font-family:var(--serif);font-size:23px;font-weight:500}.friction-path article p{font-size:13px;color:#68746e;max-width:240px}.friction-path .friction{border-top-color:#b98e6f;background:#f5eee7}.friction-path .friction small{position:absolute;right:17px;bottom:17px;font-size:9px;text-transform:uppercase;letter-spacing:.1em;color:#9d7253}.friction-path .resolved{border-top-color:var(--forest);background:#ecf1ed}.path-arrow{align-self:center;font-family:var(--serif);font-size:27px;color:#a6aea9}.path-arrow.accent{color:var(--forest)}
.journey{background:var(--forest-3);color:white;padding:118px 0 112px}.journey-inner{display:grid;grid-template-columns:.82fr 1.18fr;gap:100px}.journey-intro h2{font-family:var(--serif);font-size:clamp(44px,4.2vw,65px);font-weight:400;line-height:1.04;letter-spacing:-.04em;margin:0}.journey-intro>p:not(.overline){font-size:16px;color:#b8c7c0;line-height:1.7;max-width:470px}.inline-link{display:inline-flex;gap:12px;align-items:center;margin-top:16px;font-size:13px;font-weight:800;border-bottom:1px solid #9ba59f;padding-bottom:5px}.light-link{color:#e8efe9;border-color:#768d82}
.journey-steps{border-top:1px solid rgba(255,255,255,.18)}.journey-steps article{display:grid;grid-template-columns:58px 1fr;gap:26px;padding:32px 0;border-bottom:1px solid rgba(255,255,255,.18)}.step-num{font-family:var(--serif);font-size:14px;color:var(--lime)}.journey-steps h3{font-family:var(--serif);font-size:27px;font-weight:400;margin:0 0 7px}.journey-steps p{margin:0;color:#aebfb7;font-size:14px;line-height:1.65;max-width:580px}
.business{padding-top:130px;padding-bottom:130px;display:grid;grid-template-columns:.75fr 1.25fr;gap:75px;align-items:center}.business-copy h2{font-family:var(--serif);font-weight:400;font-size:clamp(43px,4vw,62px);line-height:1.04;letter-spacing:-.04em;margin:0}.business-copy>p:not(.overline){font-size:16px;line-height:1.7;color:#68736e}.check-list{list-style:none;padding:0;margin:28px 0 32px;display:grid;gap:11px}.check-list li{display:flex;gap:11px;align-items:flex-start;font-size:13px;color:#43514a}.check-list li span{width:20px;height:20px;border-radius:50%;display:grid;place-items:center;background:#dfe9e2;color:var(--forest);font-size:10px;font-weight:900;flex:0 0 auto;margin-top:1px}
.dashboard-frame{background:#fff;border:1px solid #d9ded9;box-shadow:0 32px 70px rgba(29,51,41,.11);border-radius:8px;padding:24px;transform:rotate(.4deg)}.dash-top{display:flex;justify-content:space-between;align-items:center;padding-bottom:20px;border-bottom:1px solid #e6e9e6}.dash-top small,.dash-top strong{display:block}.dash-top small{font-size:9px;text-transform:uppercase;letter-spacing:.11em;color:#89938d}.dash-top strong{font-family:var(--serif);font-size:21px;font-weight:500;margin-top:2px}.dash-top>span{font-size:9px;padding:7px 10px;border:1px solid #dde2de;border-radius:4px;color:#69746e}
.metric-row{display:grid;grid-template-columns:repeat(3,1fr);border-bottom:1px solid #e6e9e6}.metric-row article{padding:21px 16px;border-right:1px solid #e6e9e6}.metric-row article:first-child{padding-left:0}.metric-row article:last-child{border-right:0}.metric-row small,.metric-row strong,.metric-row em{display:block}.metric-row small{font-size:9px;text-transform:uppercase;letter-spacing:.09em;color:#88928d}.metric-row strong{font-family:var(--serif);font-size:31px;font-weight:500;margin:5px 0 1px}.metric-row em{font-style:normal;font-size:9px;color:#50735f}
.dash-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:16px;padding:18px 0}.dash-grid>article{border:1px solid #e2e6e3;border-radius:6px;padding:17px}.dash-grid>article>small{font-size:8px;letter-spacing:.12em;font-weight:800;color:#7c8882}.timing-big{display:flex;align-items:baseline;gap:10px;margin:10px 0 11px}.timing-big strong{font-family:var(--serif);font-size:27px;font-weight:500}.timing-big span{font-size:9px;color:#3e7057}.bars{height:78px;display:flex;align-items:end;gap:6px;border-bottom:1px solid #e3e6e3;padding:0 5px}.bars i{flex:1;background:#759a87;border-radius:2px 2px 0 0}.bars i:nth-child(4){background:var(--forest)}.timing-card p{font-size:9px;line-height:1.45;color:#7b8780;margin:10px 0 0}.funnel-row{display:flex;justify-content:space-between;font-size:9px;margin-top:10px}.funnel-row b{font-weight:700}.funnel-bar{height:4px;background:#e5e9e6;border-radius:99px;margin-top:4px}.funnel-bar i{display:block;height:100%;background:#648b76;border-radius:99px}.reminder-row{border-top:1px solid #e6e9e6;padding-top:15px;display:flex;justify-content:space-between;align-items:center;gap:15px}.reminder-row>span{font-size:9px;color:#68736e}.reminder-row>span i{width:7px;height:7px;background:#d7b96f;border-radius:50%;display:inline-block;margin-right:6px}.reminder-row button{border:1px solid #d7ddd8;background:#f9faf8;border-radius:4px;font-size:9px;padding:8px 10px;color:#3a4a42}
.comparison{padding-top:115px;padding-bottom:128px}.editorial-heading.narrow{max-width:780px;margin-bottom:55px}.compare-table{border-top:1px solid #bfc7c2}.compare-row{display:grid;grid-template-columns:1.05fr 1fr 1fr;min-height:69px;border-bottom:1px solid #d6dcd7;align-items:center}.compare-row>*{padding:16px 22px}.compare-row>*:first-child{padding-left:0}.compare-row span{font-family:var(--serif);font-size:16px}.compare-row b,.compare-row strong{font-size:12px;line-height:1.45}.compare-row b{font-weight:500;color:#68736d}.compare-row .good{color:var(--forest);font-weight:800}.compare-row.head{min-height:50px}.compare-row.head span{font-family:var(--sans);font-size:9px;text-transform:uppercase;letter-spacing:.12em;color:#7c8781}.compare-row.head strong{font-size:9px;text-transform:uppercase;letter-spacing:.1em;color:#4c5a53}
.principles{background:#e7e6dc;padding:110px 0}.principles-inner{display:grid;grid-template-columns:.78fr 1.22fr;gap:100px}.principles-title h2{font-family:var(--serif);font-size:clamp(44px,4vw,62px);font-weight:400;line-height:1.04;letter-spacing:-.04em;margin:0}.principle-list{border-top:1px solid #c6cbc6}.principle-list article{display:grid;grid-template-columns:52px 1fr;gap:22px;padding:25px 0;border-bottom:1px solid #c6cbc6}.principle-list article>span{font-family:var(--serif);font-size:12px;color:#87918c}.principle-list strong{font-family:var(--serif);font-size:22px;font-weight:500}.principle-list p{margin:5px 0 0;font-size:13px;color:#69746e;line-height:1.55;max-width:600px}
.pilot{padding-top:92px;padding-bottom:92px}.pilot-panel{background:var(--forest);color:white;padding:62px 66px;display:grid;grid-template-columns:1.2fr .8fr;align-items:center;gap:60px;border-radius:4px;position:relative;overflow:hidden}.pilot-panel:after{content:"R";position:absolute;right:-10px;bottom:-96px;font-family:var(--serif);font-size:310px;line-height:1;color:rgba(255,255,255,.035);pointer-events:none}.pilot-panel h2{font-family:var(--serif);font-weight:400;font-size:clamp(42px,4vw,60px);line-height:1.02;letter-spacing:-.04em;margin:0;max-width:700px}.pilot-panel>div>p:not(.overline){color:#b6c9bf;font-size:14px}.pilot-actions{display:flex;flex-direction:column;align-items:flex-start;gap:18px;position:relative;z-index:1}.pilot-secondary{font-size:12px;border-bottom:1px solid rgba(255,255,255,.35);padding-bottom:4px;color:#dce7e1}
.rm-footer{background:#132b23;color:#e9efe9;padding-top:66px}.footer-main{display:flex;justify-content:space-between;gap:70px;padding-bottom:56px}.footer-brand img{filter:brightness(0) invert(1);opacity:.93}.footer-brand p{font-family:var(--serif);font-style:italic;color:#9eb1a8;max-width:300px}.footer-links{display:flex;gap:75px}.footer-links div{display:flex;flex-direction:column;gap:9px;min-width:130px}.footer-links strong{font-size:9px;text-transform:uppercase;letter-spacing:.12em;color:#82988e;margin-bottom:5px}.footer-links a{font-size:12px;color:#d0ddd6}.footer-links a:hover{color:var(--lime)}.footer-bottom{border-top:1px solid rgba(255,255,255,.1);padding:18px 0 24px;display:flex;justify-content:space-between;font-size:9px;text-transform:uppercase;letter-spacing:.11em;color:#70877c}
@media (max-width:1100px){
  .rm-nav{display:none}.rm-header{grid-template-columns:1fr auto}.hero{grid-template-columns:1fr;gap:50px;padding-top:64px}.hero-copy{max-width:760px}.hero-stage{max-width:760px;margin:0 auto;width:100%}.problem,.journey-inner,.business,.principles-inner{grid-template-columns:1fr;gap:54px}.problem-copy{padding-top:0}.business-copy{max-width:680px}.dashboard-frame{max-width:830px}.pilot-panel{grid-template-columns:1fr}.pilot-actions{flex-direction:row;align-items:center}.stage-note{left:15px}.principles-title{max-width:700px}
}
@media (max-width:760px){
  .shell{width:min(100% - 36px,1220px)}.preview-ribbon{height:auto;min-height:34px;padding:7px 18px;justify-content:space-between;gap:12px;font-size:8px}.rm-header{height:70px;padding:0 18px;gap:18px}.rm-brand img{width:171px;height:auto}.rm-header-actions .link-button{display:none}.button-small{min-height:38px;padding:0 13px;font-size:11px}.hero{min-height:auto;padding-top:50px;padding-bottom:75px}.hero-copy h1{font-size:54px;line-height:.94}.hero-lede{font-size:17px;margin-top:24px}.hero-actions{align-items:flex-start;flex-direction:column;gap:13px}.hero-actions .button{width:100%}.hero-proof{margin-top:36px;grid-template-columns:1fr;gap:9px}.hero-proof div{grid-template-columns:28px 1fr}.hero-stage{padding-left:0}.stage-window{transform:none}.review-card{padding:25px 19px}.window-top{grid-template-columns:55px 1fr 10px;padding:0 12px}.stage-note{position:relative;left:auto;bottom:auto;width:82%;margin:-7px 0 0 18px;transform:rotate(-1deg)}.review-card-footer{align-items:flex-start;flex-direction:column}.review-card-footer button{width:100%}.reputation-line{padding:20px 18px}.reputation-line div{gap:13px 20px}.problem{padding-top:88px;padding-bottom:88px}.editorial-heading h2,.business-copy h2,.principles-title h2{font-size:44px}.problem-copy .big-copy{font-size:22px}.friction-path{grid-template-columns:1fr;margin-top:10px}.path-arrow{transform:rotate(90deg);justify-self:center}.friction-path article{min-height:150px}.journey{padding:84px 0}.journey-intro h2{font-size:44px}.journey-steps article{grid-template-columns:42px 1fr;gap:14px}.journey-steps h3{font-size:24px}.business{padding-top:90px;padding-bottom:90px}.dashboard-frame{padding:15px;transform:none;overflow:hidden}.metric-row{grid-template-columns:1fr 1fr}.metric-row article:nth-child(2){border-right:0}.metric-row article:nth-child(3){grid-column:1/-1;border-top:1px solid #e6e9e6}.metric-row article{padding-left:10px}.metric-row article:first-child{padding-left:0}.dash-grid{grid-template-columns:1fr}.reminder-row{align-items:flex-start;flex-direction:column}.reminder-row button{width:100%}.comparison{padding-top:84px;padding-bottom:88px}.compare-table{overflow-x:auto}.compare-row{min-width:720px}.principles{padding:82px 0}.principle-list article{grid-template-columns:40px 1fr;gap:10px}.pilot{padding-top:60px;padding-bottom:60px}.pilot-panel{padding:38px 25px;gap:36px}.pilot-panel h2{font-size:42px}.pilot-actions{flex-direction:column;align-items:stretch}.pilot-actions .button{width:100%}.pilot-secondary{text-align:center}.footer-main{flex-direction:column}.footer-links{gap:38px;justify-content:space-between}.footer-bottom{gap:22px;align-items:flex-start;flex-direction:column}.rm-footer{padding-top:48px}
}
@media (max-width:430px){.hero-copy h1{font-size:48px}.editorial-heading h2,.journey-intro h2,.business-copy h2,.principles-title h2,.pilot-panel h2{font-size:39px}.theme-row span{font-size:10px}.dashboard-frame{margin-left:-3px;margin-right:-3px}}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button{transition:none}}
\n/* live-pilot-form-v1 */
.live-pilot{grid-template-columns:.88fr 1.12fr;align-items:start}.pilot-copy-live{max-width:540px}.pilot-copy-live>p:not(.overline){color:#d5dfd9;max-width:520px;font-size:16px;line-height:1.7}.pilot-includes-live{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-top:26px}.pilot-includes-live span{border-top:1px solid rgba(255,255,255,.17);padding:11px 0;color:#eef4f0;font-size:12px}.pilot-form-live{background:#f5f1e8;color:#18211d;border-radius:20px;padding:28px;display:grid;gap:15px;box-shadow:0 20px 55px rgba(0,0,0,.17)}.pilot-form-live label{display:grid;gap:7px;font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.pilot-form-live label small{font-weight:500;letter-spacing:0;text-transform:none;color:#738078}.pilot-form-live input,.pilot-form-live textarea{width:100%;border:1px solid #d8ddd8;background:#fffef9;border-radius:11px;padding:12px 13px;font:500 14px/1.4 Inter,system-ui,sans-serif;color:#18211d;outline:none}.pilot-form-live input:focus,.pilot-form-live textarea:focus{border-color:#6d857b;box-shadow:0 0 0 3px rgba(23,63,51,.08)}.pilot-form-live textarea{resize:vertical}.pilot-fields{display:grid;grid-template-columns:1fr 1fr;gap:12px}.pilot-form-live .button{border:0;width:100%;margin-top:2px}.form-note-live{margin:0;color:#6c776f;font-size:11px;line-height:1.5;text-align:center}.form-success-live{display:grid;gap:3px;background:#e8f2e8;border:1px solid #c7ddc9;padding:12px 14px;border-radius:11px;color:#214b37}.form-success-live strong{font-size:13px}.form-success-live span{font-size:12px}.hp-field-live{position:absolute!important;left:-9999px!important;width:1px!important;height:1px!important;overflow:hidden!important}@media(max-width:900px){.live-pilot{grid-template-columns:1fr}.pilot-copy-live{max-width:680px}}@media(max-width:600px){.pilot-fields,.pilot-includes-live{grid-template-columns:1fr}.pilot-form-live{padding:21px 17px;border-radius:16px}}